Expert knowledge to empower your brand
Marketing know-how, industry news and a look behind the scenes.
Top takeaways: In the past, face-to-face sales and building personal connections in the manufacturing sector have always been the go-to way to win leads. But in recent years, potential customers are no…
Blogs5 min readLet’s settle the brand vs performance marketing debate once and for all. Brand marketing gets people to know, remember and trust you. Performance marketing encourages them to do something, such as click,…
Blogs6 min readYour customers don’t experience your brand through a single channel anymore. They might spot your Instagram ad on the way to work, browse your website at lunch, get a follow-up email that…
Blogs4 min readIf your website runs on WordPress, the platform just made its biggest update in years. Most business owners won’t see any visible changes — no redesign, no layout shift, no disruption to…
Blogs10 min readYou’ve seen them. The pop-up that guilt-trips you into subscribing (“No thanks, I prefer paying full price”). The “Only 2 left!” counter that’s been sitting at 2 for three weeks. The cookie…
Blogs5 min readAI search isn’t coming — it’s already here. ChatGPT, Claude, Perplexity, and Google’s AI Overviews are answering questions your customers used to Google. And if your brand isn’t being mentioned in those…
Blogs5 min readIf you’re a marketer or just tech-savvy, you’ve probably heard of SEO, but GEO and AEO might still sound a little mysterious. Don’t worry – you’re not alone… Today, we’re breaking down…
Blogs5 min readIf you’ve ever looked into outsourcing your marketing, you’ve probably come across the term “marketing retainer”. It’s one of those phrases that gets used a lot but isn’t always clearly explained. Put…
Blogs3 min readWe are thrilled to announce that Fenti has been awarded Creative Business of the Year at the UNLTD Business Awards 2025. This recognition represents a defining milestone for our agency, honouring the…
Blogs5 min readFifteen years. That’s 180 months, over 5,400 days, and roughly 8,000 cups of coffee (conservative estimate). Yep, we’re proudly celebrating Fenti’s 15th anniversary – an achievement built on creativity, grit, great clients,…
Blogs6 min readWhat’s on the horizon for 2026: technology, audiences and creative style As we move into 2026, it’s clear that the marketing landscape is changing fast. For digital marketing agencies such as ourselves,…
Blogs4 min readWe’re absolutely thrilled to announce that Fenti has been shortlisted for Creative Business of the Year at the UNLTD Business Awards 2025! This category celebrates creativity in all its forms across South…
Blogs7 min readIn today’s digital-first economy, having an online store isn’t just an option – it’s a necessity. But for many business owners, the question isn’t whether to sell online; it’s how. Two of…
